MailChimp for Email Marketing
MailChimp for Email Marketing… Email marketing can be a very effective marketing tool if used correctly. It really helps having that direct communication channel with your clients and prospects with all of the noise and distraction on the internet today.
There are several email marketing tools out there for small businesses, but one of my favorites is MailChimp. 😜
Why MailChimp for Email Marketing?
Simply put… It is free and really easy to use.
MailChimp has done a really great job designing an interface that makes it super easy to create and manage your own email marketing campaigns. With their online tools, they make it simple for you to design custom emails and track your campaign statistics without having any background expertise in design or marketing.
The best part is – it is free for most small business owners. The only reason you would need a paid account is when you reach 2,000 subscribers and/or send more than 12,000 emails per month. And let us be honest with you – that is a lot of emails and subscribers! 😉 Even if you do reach this, MailChimp’s price is very, very reasonable.
Need more reasons to love MailChimp for Email Marketing?
[li type=”fa-check”]Super easy to upload email addresses[/li]
[li type=”fa-check”]Flexible design for brands of any size[/li]
[li type=”fa-check”]Multiple design template options to choose from[/li]
[li type=”fa-check”]Easily customize your template to include your logo and match your branding[/li]
[li type=”fa-check”]Offers a step-by-Step guide to make sure you don’t miss a thing when creating your campaign[/li]
[li type=”fa-check”]Easily save your current design for future campaigns[/li]
[li type=”fa-check”]Easily view and track very detailed analytics right away[/li]
[li type=”fa-check”]Use the MailChimp iPhone App to view subscribers and analytics from your mobile device[/li]
[li type=”fa-check”]Offers some really great integration tools for both your website and social media[/li]
What is your favorite email marketing tool for your business? I would love for you to share!